Ravara's Resume Target Review | Professional Resume Writing Services
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Client Success Story

How Resume Target Helped Ravara Land 3x More Interviews Aligned with Her New Career Goals

“Having my resume professionally done made my job hunt just feel so much easier, because I knew I had the resume that was going to get me in the room.”

Meet Ravara V., a Registered Massage Therapist (RMT) with over 20 years of experience, including over 12 years as a Massage Therapy Educator.

Ravara's journey to advance in her academic career led her to seek help from Resume Target to showcase her diverse skills and experiences effectively.

The Challenge

Despite Ravara's impressive qualifications, she met challenges in her job search. Her resume did not adequately convey her extensive experience, hindering her progress to the interview stage.

In today's competitive job market, where technology plays a crucial role in resume screening, Ravara's struggle is common. Resumes must meet high standards in quality, readability, and scannability while highlighting the candidate's qualifications relevant to the job.

Applicant Tracking Systems (ATS’) are commonly used on websites and job boards to scan incoming resumes for relevant keywords, ensuring that those with the most relevant experience are brought to the attention of the recruiter or hiring manager.

However, ATS’ can be finicky in how they read documents, and 75% of resumes submitted today are rejected by ATS because of the way they are formatted. Additionally, with the large number of people applying for jobs, only around 30% of applicants receive an interview.

When an Ontario college posted an Educator and Curriculum Designer role in 2022, Ravara didn’t want to miss this opportunity. Determined to get past the screening phase and land an interview, she knew she needed a resume positioning her as the perfect candidate for the role.

The Solution

After researching professional resume services, she chose Resume Target based on our high ratings and stellar reviews.

Ravara consulted with one of our Resume Advisors, who recommended Resume Target’s Professional Resume Writing Service tailored to her experience level and salary goals. During the consultation, the advisor scheduled a 1-on-1 interview with a writer experienced in crafting resumes for academic professionals.

During the interview, we delved into an in-depth discussion on effectively transitioning Ravara's years of experience as an RMT practitioner. We also addressed Ravara’s concerns about her diverse experience and how to lay it out most effectively, and ensured alignment on our approach moving forward.

The writer shared their insights and ideas with Ravara during the interview regarding how to showcase her varied experience and in what order, as well as the types of skills they’d want to highlight.

We ensured that we were in sync with Ravara on how to effectively convey her experience, while still preserving her unique voice.

This made the collaboration easy and allowed us to provide exactly what her resume needed to propel her towards her career goals.

The Writer’s process

Ravara had a lot of experience, and it was all quite diverse. This left us with a few thoughts on how we wanted to tackle this document. We carefully considered how to structure her resume.

We highlighted her current role as a Curriculum Designer, her Clinic Coordinator position, and her involvement in various regulatory councils. These roles displayed Ravara’s direct experience outside of her RMT practice, qualifying her to design and execute educational curricula.

Additionally, we emphasized Ravara’s extensive background as an RMT and her experience in massage therapy instruction, proving her foundational knowledge and instructional abilities.

We opted for a non-chronological resume style to group similar experiences and highlight key accomplishments, setting Ravara apart from other candidates.

The Revision Process

Ravara appreciated the unique resume style we developed for her, which differed from her previous documents.

Her writer emphasized the importance of a straightforward layout for maximum readability by Applicant Tracking Systems (ATS). We ensured her resume optimized for keywords related to the role she was applying for, and the content showcased Ravara’s skills, letting her experience speak for itself.

Ravara trusted our expertise, provided minor content revisions for clarity, and approved the resume and cover letter for finalization.

The Results

Confident in her application, Ravara submitted it, feeling excited yet nervous. The resume successfully secured her an interview, thanks to the quality of work provided by her writer.

“The quality of work provided by my resume writer was amazing,” Ravara exclaimed, “and she did exactly what I needed to do in order to get my qualifications passed the HR round and into the interview round.”

Ravara's resume paved the way for her to discuss her experience and skill sets in-person, ultimately landing her the job she wanted.

Delighted with her initial success, Ravara returned to Resume Target in 2023 and 2024 to refresh her resume.

Thanks to the trust that had been built in 2022, each time Ravara worked with us, we were able to highlight the new experience she had gained. Since partnering with Resume Target, she was able to successfully land more interviews, get hired, and take her career in a new direction.

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